Malabar Gold
Project Description
Malabar Gold and Diamonds is a BIS certified Indian jewellery group headquartered in Kozhikode, Kerala, India. We helped during the rebranding process of this luxurious jewellery group in 2012, and the clients were really pleased with the work quality we provided.
Its Brand Position and Growth
Keeping alive the golden spirit of the Brand, the Group has remained constant, in its successful forays nurtured by expertise, vision and guidance, into a formidable business conglomerate, providing its clients with stunning pieces of jewellery.
This global brand boasts 22 business units, 2,752 investors and 13,000 employees which spans over 10 countries.
MALABAR has continually transformed itself to maintain relevance with the changing times. It has also had many top celebrities who endorse the brand. This makes the brand a big game player in the Jewellery industry. Hence, the joy we derived in working with them.
In 2012, Malabar set out to rebrand its company image, giving an overall fresh look that maintained its luxurious style and uniqueness. Therefore, there was a massive need for quality prints that meet their demands and luxury experience. We sent our quote and we were able to partner with this brand.
Printmasters is always committed to meeting client’s needs without compromising on industry standards. With Malabar Gold, we were able to aid their rebranding process, taking away all of their printing pains while providing stunning results that has accustomed the brand till date.
Our professional print consultants provided expert advice on the best way to go about brand image and print style. This helped to maintain the unique and luxurious style this brand had set for itself without compromising on their core values and goals.
After a series of consultation and actual work from our side, Print Masters were able to help Malabar maintain its original profile as a top brand while helping to scale their business in the industry through quality prints that aided image rebranding and their marketing goals